Episode 33: Designing For Free Play with Cas Holman
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If you are a fan of the Netflix show, Abstract: The Art of Design, you may already be familiar with today's guest, Cas Holman. Now if you're just starting out in the toy industry, you may not know that there are many different categories that you could design, sell, and market your toys in. My guest today designs toy products that tote the fine line between fine art and toy products. Cas is the founder and principal designer at the independent toy company, Heroes Will Rise and educator at the Rhode Island School of Design (RISD).
Today, Cas shares with her personal journey into the toy industry and breaks down a little bit of her creative process. In this interview, you'll learn what it means to design for free play, and why Cas believes that "good toys make good people". I hope this episode inspires you to forge your own path in this wonderful, crazy world of toys.
Let's dive in.