The Toy Coach

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Episode #53: The Importance Of Defining A Vision Statement For Your Toy Business

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As a toy inventor or entrepreneur, you know that there are about a hundred decisions you make on any given day. A decision to partner with a specific person or organization, a decision in how you interact with your customers, the factory you choose, the suggested retail price point you set. And at times it can seem overwhelming and challenging to continue to make the right decisions day in and day out.

In this episode, we’ll talk about developing the key to guiding the decision making in your toy business, and that key is your vision statement. We'll go through a few examples of vision statements from both toy companies and non-toy companies and then highlight the 4 big questions you should ask yourself to start defining a vision statement of your very own.

Get ready to take action, and define the future vision of your toy business.

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