Making It In The Toy Industry is your secret weapon for showing up like a pro in the toy and game industry.
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Episode #189: How To Pitch With Pizzazz at New York Toy Fair with Barry and Jason
Maya Angelou once said, “At the end of the day people won’t remember what you said or did, they will remember how you made them feel.”
So tell me this, at your last pitch meeting, how did you make your guest feel?
In today’s podcast episode I sat down for a hilarious and informative chat with Barry and Jason. During this call, Barry and Jason share their journey inventing and ultimately licensing the TOTY nominate, Game Night In A Can. In between jokes and chuckles you’ll get invaluable tid-bits on pitching with pizzazz, reading body language of those you’re pitching to, and where this duo finds their inspiration.
A strong takeaway in this episode is the lesson to focus on the experience of the end user before you focus on the marketability of a product. Wondering why you should you do that? Well, you’ll have to dive into today’s episode to find out.
Episode #164: MESH Toys For Mental, Emotional and Social Health with Rachele Harmuth
MESH is NOT the new STEAM. MESH is a solution that utilizes toys as an answer to the mental health crisis among children and teens today. The development of MESH skills is important to help kids learn how to navigate strong emotions and difficult experiences. So what is MESH? MESH is an acronym for Mental, Emotional and Social Health. Developing MESH skills can help protect kids from the risky behaviors and self-harm that are too often the result of their mental distress.
Today’s podcast episode is a Masterclass on MESH with Rachel Harmuth, the Head of ThinkFun. MESH products are products that build skills like problem solving, perseverance, adaptation, conflict resolution, self-regulation, self-advocacy, cognitive skills, and communication strategies.
If you have a toy or game product that could potentially fit into the MESH category, this is an episode you can’t afford to miss. In this episode you’ll learn all about the MESH movement, who is behind it, and you’ll uncover how you can get involved.
Episode #163: Before You Present Your Product To Buyers Listen To THIS
This episode is packed with valuable, actionable advice featuring Marie Nastasi’s 5 Keys to a Successful Buyer Presentation. She brings a wealth of experience to you from her roles as both a buyer and a manufacturers’ representative.
Episode #143: Making Your Toy Dreams Real At WiT Empowerment Day
On September 19th 2022, the WiT Empowerment Day made it possible for over 100 inventors and creators to pitch their ideas and products in 1:1 meeting with the major retailer Walmart and dozens of toy companies including Spinmaster, Jazwares, Hasbro, Educational Insights, and many more! In today’s podcast episode get a play by play of what happened at the 2022 WiT Empowerment Day and learn why you should seriously plan on attending the next event.