This year the concept of “diversifying your toy box” is at the forefront of everyone’s mind. And, as The Toy Coach, toy companies have been reaching out to me asking what they can do to rise to the occasion and diversify their product lines.

On December 16th, 2020 at 1 PM EST time, I joined Kit and Scott on NBC’s Access Daily with a holiday toy segment featuring toys from companies that are centered around inclusion.

Not only do these toys promote diverse play, thinking, and come from diverse entrepreneurs but they ALSO crush the four Toyetic Principles which are the rules to making products that kids love to play with.

If you already caught the segment, and you’re looking for links to BUY some of the amazing toy products, I covered then you’ve come to the right place. I’m going to share a summary of each toy covered and a link to you can shop, hopefully in time for the holidays.

Today, media properties also include personalities, influencers, and characters. A popular media property from the past, “Mighty Morphin’ Power Rangers,” sets a great example of how to reach success against the four toyetic principles: distinct character personalities, scalability by theme, character-specific accessories, and surprise conflict. I'm going to break them down as they were applied in Mighty Morphin’ Power Rangers: